The H&B Trend Report
A new year is a natural moment to reflect and lay plans. As cosmetic dermatologists, it’s also an opportunity to reflect on recent innovations in the field and to share those that may be particularly exciting in the year to come. Here’s a look at some of the trends we have our eyes on in 2023.
EMFACE® is a treatment combining radiofrequency with electromagnetic stimulation to lift and tighten the face and brow. High-Intensity Facial Electrical Stimulation (HIFES) works to contract and strengthen delicate facial muscles causing a lifting effect and decreasing wrinkles, making this treatment a great complement to any injectable plan. In the past, we’ve focused on skin, and on soft tissue, and 2023 will see an increased focus on muscle. .
A focus on skin quality
Treatments to enhance skin quality will continue to dominate the conversation in 2023, as patients are looking to achieve that glowing, “glazed donut” skin. Juvéderm Volite, an injectable hyaluronic acid treatment, is a great option for achieving this deep, long-lasting hydration and improved skin quality. This has been one of our most popular treatments for years, and we don’t predict it will lose steam anytime soon. In fact, with the anticipated introduction of Juvéderm Volite to the US cosmetic market, we predict an increase in the treatment’s popularity and notoriety.
As more advanced and effective innovations become available to address common body concerns, we predict a rise in body contouring, and treatments targeting cellulite and skin laxity. We’ll also see a focus on improving the overall quality of the skin not just on the face, but the body too. We love treatments like Thermage® and Ultherapy® for skin tightening, CoolSculpting® and Belkyra™️ for fat reduction, and we’re also seeing excellent smoothing and lifting results with biostimulating injectables such as Radiesse® and Sculptra®. The research team at Humphrey & Beleznay Cosmetic Dermatology was recently part of some exciting research on the topic of Sculptra®—an injectable treatment composed of poly-L-lactic acid—for the safe and effective treatment of crepey skin and in some cases cellulite.
A more holistic approach to patient care
Humphrey & Beleznay Cosmetic Dermatology has long offered a 360° approach to patient care and holistic treatment plans, but we’re now beginning to see an industry-wide shift away from specific or transactional treatments to a more holistic approach. This comes with an increasing awareness of the cumulative and preventative effects of the most tried, tested, true and conservative treatments to help people age well, and feel positive about the aging journey.
DAXXIFY™️ is the newest innovation in neuromodulators – a frown line treatment that lasts an average of 6 months and up to 9 months for some. Currently available in the US, the H&B research team has participated in the pivotal studies to bring this new neuromodulator to market.
Dr. Humphrey and Dr. Beleznay are committed to remaining at the forefront of the field of cosmetic dermatology. In 2023, they will continue to share their expertise, research findings, and experiences with peers and colleagues around the world, and of course, their patients. If you’re interested in learning more about any of these innovations in cosmetic dermatology, speak to us at your next appointment.